audible dot com “free” offer
I am a long time fan of spoken content. Be it fact or fiction.
I subscribe to several podcasts via iTunes, and I have many audio books in mp3 format. In fact I listen to several podcasts a week – they are a life saver on my commute.
A small number of the podcasts have a sponsership deal with Audible.com. The ‘deal’ in this case involves the podcaster pimping audible.com, and sending listeners to a special URL where they get a great deal from audible.
I don’t know what the podcaster gets out of the deal, but for the listener it’s simple: You get a “free book” for 15 days. Doubtless a DRM enabled Windows only book, but still. “Free”.
And no, I am not a fan of DRM, it’s a cross platform pain in the a$$.
Here is what gets me every time I hear one of these advertisements, how cheap audible.com is being. They brag about how many times they have, over 60,000 at the time of this writing. And they turn around and show their generosity by sharing one whole book via this deal. This just doesn’t sound very generous to me.
Last time I looked at the Audible.com service I remember being presented with the same offer as incentive for joining. Granted I might be remembering wrong, but I’m sure this memory is close.
And yes, I find the World of Warcraft ‘10 free days’ offer in the same vein – they have how many users/subscribers? Might have something to do with the potential users ability to count to (or past) 10.
Rant: off
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